Some mobile startups do something that can’t be done online. Others copy an online business and bring it to mobile. And then there are companies like Scoutmob [iTunes link]. They take a great online business and make it ten times better by allowing you to take advantage of the service on-the-go.
Scoutmob is Woot on mobile, done on a local scale. Scoutmob provides location-aware coupons directly to your mobile device. They launch in Atlanta, and their first offer is for 50% off at Murphy’s, which is a 4-star restaurant according to Yelp. The offers, according to CEO Dave Payne, have a rapid expiration time (in this example, 24 hours), so you need to use the coupon within one day. They’ll have a different offer every day, so don’t weep if you can’t fly into Atlanta by midnight – you’ll be able to hit up Octane Coffee Bar and Lounge tomorrow.
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