A new 20% time Google project has just launched called, Google Similar Images. It’s pretty self-explanatory, you search for an image and Google will find ones that it believes to be the same, or similar. This type of visual search is similar to what like.com has been doing for a while, and takes advantage of the data Google has been gathering for some time now with its Google Image tagging game.
Let’s take this new toy for a spin. “Apple” is a good query to test this because there is the company Apple as well as the fruit. When you find an image you are looking for after the initial query, it’s easy to click on “Similar images” and get more of the same. For example, if I decide I want the silver version of the Apple logo, I’ll see this:

But maybe I want another version of the Apple logo shown on the initial page. In that case, I may see this:

Or maybe I decide that I don’t want an Apple, the company, logo at all. Maybe I just want a picture of an apple, the fruit. Then I may see this:

As you can see, the filtering works very well. Watch more in the video below:
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